As the name suggests, remarketing is simply the practice of marketing your business to a certain audience again. This is important because quite naturally, people do not usually buy a product or subscribe to a given school of thought after just one encounter. It takes a certain amount of interaction and shared experiences before you […]

Knowing exactly what you want from your life and committing to it in the form of goal setting can be liberating or overwhelming, depending on how you approach it. It is common knowledge that you can not do more than one thing at a time and do it well so even though setting goals can […]

Oftentimes when we think about creativity, we think about the greats like Einstein, Picasso or Beethoven but did you know that we are all repeatedly creative in our daily lives? That one time you managed to fit a last-minute meeting into your schedule. The tiny tweaks to an old family recipe that made it so […]

Enough people have reported feeling lonely and socially isolated in the last decade that it’s now considered an epidemic, and it has become necessary to intentionally invest in and nurture our personal tribe as often as we can. With the growth of social media, we can leverage technology to find our people and build something […]

The year is coming to an end, and most of us are getting ready to close up shop and dive into the festivities. Before we do that though, we’ll need to take stock and come up with a game plan for when we return in the new year, also known as resolutions. Remember those? You […]

Growing pains, so aptly named, are not just for children. It’s physical and uncontrollable for the kids, whereas the adults have to deal with the mental version of it. Unfortunately for us, we can opt out. We can choose not to take risks. To stay firmly rooted in our comfort zones. To take only what […]

Top gift ideas for your digital boss The year is ending, holidays are coming and it’s time to buy gifts for those you care the most. Your digital boss will be delighted to know she is one you care for too. No matter if she is your mentor or your friend, she is surely working […]

Is there another word quite as charged as the double-lettered, single-syllabled powerhouse of rejection? We dread having to say it almost as much as we hate being on the receiving end, if not more. We’ll overbook our schedules, acquiesce to inconsiderate requests or make up outlandish lies just so we can spare ourselves the discomfort. […]

Can you believe that? In 1929, long before the advent of the internet and online social networks, a Hungarian author named Frigyes Karinthy wrote about the idea that “all living things and everything else in the world are six or fewer steps away from each other so that a chain of ‘a friend of a friend’ statements […]

The unfortunate truth is that we exist in a world that’s built to magnify our problems and stress us out. Social media trends leave us incessantly yearning for more. More success in our careers and family life, more friends, more flashy vacations to humbly brag about, more “toys” to play with. We have led to […]